Seoul, 17 February 2025: Kia has introduced its highly anticipated EV4, debuting both saloon and hatchback variants. This latest addition to Kia’s electric lineup reflects the brand’s vision for the future of mobility, combining cutting-edge technology with a striking design to redefine the compact EV segment.

The EV4, available in both saloon and hatchback versions, is designed to appeal to a diverse range of drivers while showcasing Kia’s "Opposites United" design philosophy. Its sharp lines and bold details create a distinctive look, while features such as a low bonnet, fastback profile, and unique roof spoiler enhance aerodynamic efficiency. The dynamic GT-Line variant features distinctive wing-shaped bumpers and exclusive 19-inch signature wheels.

The saloon variant reimagines the classic design with a sleek, low nose and long-tail silhouette, while the hatchback is engineered for versatility, boasting robust fenders and meticulously machined wheels. Both models incorporate the innovative EV Tiger Face front design, vertically oriented headlamps, and the iconic Star Map lighting signature, which together create a wide, dynamic stance.

In an official press release by KIA, Karim Habib, Executive Vice President and Head of Kia Global Design stated, “The Kia EV4 is a clear reflection of our commitment to rethink mobility, and expand the boundaries of what design can achieve. By offering both sedan and hatchback variants, we are bringing to our customers, the unique experience of modernity and practicality that defines the Kia EV family, in a way that suits their varied lifestyles and needs.”

With the introduction of the EV4, Kia continues to push the boundaries of electric mobility, offering a dynamic blend of style, innovation, and practicality. As the automotive industry shifts towards a more sustainable future, the EV4 reinforces Kia’s commitment to providing cutting-edge EV solutions that cater to diverse consumer needs. With its sleek design, advanced features, and versatile configurations, the EV4 is poised to make a significant impact in the compact EV segment.