Ras Al Khaimah, UAE - 30 July 2025: The emirate’s tourism industry reached a new milestone in the first half of 2025, welcoming over 654,000 visitors, a 6% rise compared to the same period last year.

Tourism revenues rose 9%, while MICE and wedding income surged 36%, highlighting the emirate’s growing reputation as both a leisure and events hub.

The record-breaking performance reinforces RAK’s standing as one of the UAE’s fastest-growing destinations, combining natural landscapes, luxury hospitality, and cultural heritage to attract a diverse global audience.

In the official press release of RAKTDA, Raki Phillips, CEO of Ras Al Khaimah Tourism Development Authority, Said: “These half-year achievements are a clear testament to the strength of Ras Al Khaimah’s tourism offering and the impact of its focused strategy” “From expanded air connectivity and high-profile hotel developments to strategic partnerships and a growing calendar of experiences and events, every milestone contributes to Ras Al Khaimah’s standing as one of the world’s fastest growing destinations. With a clear vision to welcome over 3.5 million visitors annually by 2030, the Emirate is firmly on track to deliver long-term, sustainable value for its economy, communities and tourists.”

Key Milestones, H1 2025

  • 654K visitors, highest ever for a six-month period (a 6% year-on-year increase)
  • +9% tourism revenues, sustained growth momentum
  • +36% MICE & weddings revenues, fueled by events & high-value gatherings
  • Core market strength: Continued strong visitor flows from CIS, UK, India, China, and Central/Eastern Europe.
  • Rising demand from new markets: Visitor numbers surged from Romania (+65%), Poland (+56%), Uzbekistan (+47%), and Belarus (+30%).
  • Hotel milestones: Announcements of Four Seasons, Fairmont, Taj, and NH Collection properties.
  • Strategic alliances: Ras Al Khaimah strengthened its tourism ecosystem through collaborations with Fujairah Adventures, Huawei, Open World, and top online travel agencies in China and Saudi Arabia.
  • Expanded event lineup: RAK Half Marathon, UAE Tour, HIGHLANDER challenge, and the debut Jais Ride cycling event.

Strong Growth Across Source Markets
In the first half of 2025, Ras Al Khaimah posted record-breaking tourism gains, driven by India (+25%), the UK (+5%), China (+9.2%), and Russia (+7%). Emerging markets posted standout gains, led by Romania (+65%), Poland (+56%), Uzbekistan (+47%), and Belarus (+30%), fueled by new direct air routes. MICE and wedding revenues rose 36%, reinforcing RAK’s rise as a hub for global events and business tourism.

Expanding Connectivity, Hospitality, and Investment Momentum
Ras Al Khaimah International Airport added new connections to Poland, Romania, Russia, Uzbekistan, and the Czech Republic, backed by an ongoing expansion program. Hospitality milestones included NH Collection (156 keys), Fairmont (250), Taj Wellington Mews (336), Four Seasons (150), and the opening of Rove Al Marjan Island, aligning with RAK’s target to double hotel keys by 2030.

Strategic Partnerships Driving Tourism Growth
RAKTDA advanced destination growth through partnerships with Fujairah Adventures, major Chinese OTAs (Trip.com, Tongcheng), and Saudi OTAs (Fursan Travel, Smart Holidays, Almatar, Wego). Digital partnerships included Huawei to advance smart tourism and Open World to develop a blockchain-based visitor rewards platform.

Ras Al Khaimah’s record-breaking first-half results in 2025 highlight not just short-term success but a clear trajectory toward becoming one of the world’s most dynamic tourism and events destinations. With rising global visitor demand, strong partnerships, and a pipeline of luxury hospitality and infrastructure projects, the emirate is building the foundation for long-term, sustainable growth. As RAK advances toward its 2030 vision of welcoming 3.5 million annual visitors, it is firmly positioning itself as a premier hub where leisure, business, and investment converge.