ROME, Aug 8 2025: In a bold move to accelerate the transition to clean mobility, Italy’s Ministry of Environment and Energy has announced nearly €600 million ($698 million) in subsidies for electric vehicle purchases, aiming to drive momentum for the country’s push towards sustainable mobility.

Funded through the European Union’s post-COVID recovery plan, the initiative offers generous financial support: individuals can receive up to €10,000, while small businesses can access grants of up to €20,000. The scheme will cover up to 30% of the purchase price, removing one of the biggest barriers to switching to zero-emission transport.

Environmental sustainability is central to the programme’s design, with eligible participants required to replace older internal combustion vehicles up to the Euro 5 standard from 2015 or earlier with brand-new electric models, ensuring that every new EV contributes to lowering emissions, improving urban air quality, and creating quieter and healthier communities.

Beyond its environmental gains, the programme is expected to act as a powerful economic catalyst. Increased demand for EVs is likely to boost the domestic automotive industry, stimulate growth in battery manufacturing, and accelerate the expansion of charging infrastructure. This momentum can strengthen Italy’s position in the global clean mobility market, attract foreign investment in sustainable technologies, and encourage collaborations between local manufacturers, research institutions, and technology providers, further advancing the nation’s zero emission ecosystem.

Urban centres stand to benefit the most from the policy, experiencing improved air quality and reduced noise pollution, which in turn enhances quality of life. On a national level, this move strengthens Italy’s progress toward meeting EU climate goals, reduces reliance on fossil fuels, and positions the country as a frontrunner in Europe’s sustainable mobility transition.

With strong government backing, generous policies, and growing interest in electric mobility, Italy’s latest policy promises not only cleaner streets and healthier cities but also a stronger role for the nation in driving the future of sustainable transport. By pairing financial support with a clear vision for environmental progress, the programme sets the stage for a lasting shift in how people and businesses travel, fostering a modern, efficient, and low-emission transport system. This progressive move positions Italy as a model for other countries, demonstrating how strategic investment in clean mobility can deliver economic growth, environmental benefits, and an improved quality of life for generations to come.